In Mexico, 3 out of 10 hotels are part of solid hotel chains; Most of them are usually prepared to face a crisis, but the remaining 7 are independent hotels, family businesses run with their own resources, which will hardly be able to pay salaries and other expenses while they remain closed.
In early April, GuruHotel launched an initiative in support of the independent hotel industry and the health sector in Mexico. Is about Save Indie Hotels, a solution for hotels that have had to close their doors temporarily, due to the state of health emergency declared by the Mexican Government.
The plan is to continue offering attractive stays to tourists who wish to travel once the crisis ends. Through the sale of gift cards that can be purchased online within the platform, travelers will be able to choose one exclusive offer of 2 nights for 2 people, to enjoy within the next 12 months in one of the hotels that have decided to be part of this campaign.
The response has been very good so far! There are already 45 Mexican hotels that have joined the initiative and every day we receive an average of 10 requests that we are processing. For now, people interested in supporting this campaign and benefiting at the same time, will be able to browse virtually each hotel, until they find the one of their choice. Once you have purchased your gift card, you will only have to choose the hotel where you want to spend your future vacation in a period of no more than 30 days and, subsequently, redeem your card on the date that suits them best, within the indicated period.
The variety of destinations in the interior of Mexico includes places like Palenque, Holbox, Campeche, Cozumel, Tulum, Valladolid, Ensenada, Puerto Escondido, among others, there are even hotels from Argentina, Peru, Colombia and Costa Rica!
We all contribute a grain of sand Gift cards have a value of $50 or $100 USD, and they can be redeemed at the time the client prefers, within the next year and at any of the participating hotels. As they say: "unity is strength", and this initiative is not far behind. Save Indie Hotels appreciates and supports the work of the medical and paramedical personnel from all over Mexico, allocating the 10% of each gift card to the purchase of special masks, with reusable headbands and interchangeable face shields. The material that is collected will be donated to Mexican hospitals, as long as doctors and nurses have tools to take care of themselves and coronavirus patients who need hospital assistance.
In this way, we create a chain of support:
Future guests are supporting independent hotels to stand up.
Hotels reward their clients with a unique and exclusive discount.
We all contribute a grain of sand to combat COVID-19.
Recently the magazine Reportur, a leading medium in the tourism industry, spoke about GuruHotel, to spread the initiative to more people about Save Indie Hotels.
If you also want to join this initiative, our doors are still open for more hotels to do so, just send your request through this page and in a couple of days you will be able to start selling your gift cards.